Flybox

CMS South Africa is an innovative, future-forward full-service commercial law firm. With a partnership spanning over six years, Irvine Partners and CMS South Africa have worked together to build the public profile of the firm in tier 1 media outlets. This has been achieved through relevant thought leadership content that demonstrates the insights and expertise within the various departments at CMS, profiling senior partners at the firm, and leveraging the news agenda to insert CMS into the conversation of the day as a credible, insightful and strategic voice that is able to elevate the narrative, often in a nuanced but engaging way. 

• Area

• Other Industries

• Year

• 2018

• Deliverables

• Communications strategy, content creation, publicity and media management